Thursday, July 12, 2007

Feedburner Comes to Blogger.

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It was inevitable really: Feedburner’s new owner Google has gone ahead and integrated the feed tracking service into its Blogspot/Blogger.com blog platform, enabling one click redirection of Blogger feeds to Feedburner.

In other words: if you want detailed stats on who is reading your Blogger blog, it’s now easy to do. The integration also works with blogger blogs not hosted on the Blogspot domain. Feedburner’s instructions: “log into your Blogger account, select Settings | Site Feed, enter your FeedBurner feed address and click “Save Settings.”

What we’re interested to see: will Feedburner ever be integrated into Google Analytics, creating a comprehensive stats package for blogs and news sites?

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